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New Mover Campaign
The New Mover Campaign allows you to effectively reach out to new movers as they are ready to buy. The campaign provides customizable direct mail pieces and a dedicated landing page to capture responses. Direct Mail pieces highlighting home entertainment offerings and services are sent to prospects who meet your selection criteria. Interested prospects can access a dedicated landing page to download coupons or special offers and campaign responses can be easily tracked.
What’s Included:
- New mover data based on dealer-specified criteria
- Data pulled every two weeks
- Two direct mail pieces sent to each prospect
- Dedicated landing page
How It Works:
- One year subscription
- Select marketing territory
- By zip code
- Select the prospects to target
- Home value
- Income
- Every two weeks, two direct mail pieces are sent to new movers in the specified marketing territory and that match the specified criteria